February 2, 2018

The Right Amount of Indulgence

Delicute is a bakery specialized in bite-sized bread, founded by people who are highly passionate about their product and vision. Realizing today’s bread lovers are heavily driven by enticing visual and presentation thanks to the rise of social media, AKSEN redefines Delicute’s visual identity with strong emphasis on how the adorable breads make people smile and all happy inside.

Just like a group of kids playing excitedly in their first baking session, playfulness and elements of fun are apparent in the visual, hilst the chosen color symbolizes creative expression, uniqueness, and devotion.

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